The Censuswide survey, conducted on behalf of Wise, polled 2,000 Irish adults and revealed that 81% experienced scam attempts last year. It also found that 82% believe scams are becoming more sophisticated, while 77% think the number of scam attempts rose significantly over the past year.

Young people aged 16-24 were disproportionately affected, with 39% receiving scam text messages—more than any other age group.

Nearly half (46%) of respondents believe scam awareness should be included in the school curriculum.

When it comes to financial losses, men reported losing an average of €2,168.73—almost double the €1,151.22 reported by women. Men were also less likely to disclose being scammed to family members.

James Clements, Wise’s scams and financial fraud expert, emphasized the importance of education and vigilance in combating scams.

“People need to stay alert to scam attempts, particularly when searching for the best deals,” he said.

“Our research shows that January is a financially stressful month for many. While it’s understandable that consumers look for bargains or cheap getaways, this can make them more vulnerable to fraudsters.

“If a deal seems too good to be true, it probably is—so it’s crucial to recognize common red flags and take preventative measures.”