Known as ‘Black Dog and Cat Syndrome,’ this phenomenon means dark-coated animals can spend up to four times longer in shelters than lighter-coated animals, according to the DSPCA.

“If you’re looking to adopt, remember that animals of any colour can be the perfect fit,” says DSPCA spokesperson Suzanne McGovern. “In shelter settings, black pets can be harder to notice in dim lighting or crowded areas, which may make them less likely to attract attention from potential adopters.

“Lighter or more colourful animals often stand out, but many of our black-coated pets, especially the older, quieter ones, have wonderful, gentle natures.

“Each animal should be chosen for their personality, not just their appearance, so we urge people to look beyond colour and superstitions.

You may find your new best friend in an unexpected way! And whether black, white, or any colour, our message remains the same: adopt, don’t shop."

Laura Pearson, Vice President of Global Corporate Affairs for Lottoland, added, “We encourage everyone to support this important campaign. Visit www.dspca.ie, where you’ll find beautiful pets who could bring joy and companionship to families and individuals alike.”